Research thesis based on my exposure to shop-floor as a mechanical engineering student
Can there be a conflict between an engineer and a marketing professional
Interpersonal and inter-departmental tussles can be resolved if they think two levels above
Proper measurement of risk demands analysing vast amounts of data
Current crisis vs earlier cycle
Tremendous opportunity for IT, because of the greater connectivity, and mobile business growing
Unwired enterprise with three components
Banks in India which use messaging services, analytics servers
Views about the young generation
With shrunken IT budgets, spending is selective, to derive maximum value
Have the IT systems made managers more productive
Benefit of getting emails on mobile -- to get tasks finished whenever there is time
Push of information is more attractive than pull
Major turning points in our work, over the years
Structuring commonalities between the work of people
Challenges before IT marketing people these days
Today payback period is shorter
Security considerations in enterprise information applications
Is it becoming increasingly expensive to provide information security and privacy
Four legs to being competitive
Working with academia -- sponsored research, scholarship
Research and development work, patents filed from India office
Importance of India and China for Sybase
Both vendor and customer have to work together, to ensure 100 per cent performance
Humans and processes vs systems
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