Thursday, May 15, 2008

Sravan Raghunathan

"If you study the fashion trends across the four metros, you find that everyone is trying to look young. What used to be a 'Friday dressing' is happening almost everyday in urban India. We talk of India being 'young'. Now we need to be youthful to justify that. Youthfulness is a state of mind, as distinct from 'young,' which is a matter of age. Fashion is one of the forms in which youthfulness is displayed. As a result, the distance between the ramp and road has reduced."

Sravan Raghunathan, Marketing Head of SKC

May 15, over lunch

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