Friday, January 18, 2008

R. Balaji

"Is this the right time to buy real estate? Or sell? My answer is that this is the right time to do both. Why? Because the market, according to me, is getting matured. The maturity is reflected in the fact that corporates and FDIs are getting into real esate. And they are not into speculation. In a matured market, both buyers and sellers will benefit. We have crossed that stage of bias when the market favoured either the buyers or the sellers."

Mr R Balaji, CEO, Propmart
January 19, over lunch


Murali said...

About Balaji...

R. Balaji, CEO, Propmart- a brief profile

Propmart Technologies Limited, a complete end-to-end property solutions company in B2B as well as B2c business, is headed by its dynamic CEO Mr. R. Balaji. Mr Balaji has over 20 years of experience in the real estate field.

With his exposure to property development and keen interest in every small aspect of real estate industry, Mr Balaji came up with a unique concept – marketing process outsourcing (MPO) in real estate. Marketing Process Outsourcing (MPO) concept is the brainchild of Mr. Balaji for providing marketing solutions to builders and developers just like a builder’s BPO. The concept is fast catching on in the real estate business today.

Prior to Propmart, Mr Balaji has been in the General Manager of Shriram Properties, a part of the Shriram group, where he spun off a relocation consultancy division called Shriram Propcare and went on to become its COO.

Mr Balaji has also authored several articles on property trends in various newspapers His write-ups and articles on various aspects of residential properties have been published in various newspapers regularly
About the company...


In the year 2000, a Marketing Process Outsourcing company (MPO) called Propmart started with the intent of making the Indian real estate industry more organized. Propmart is the only MPO Company with both online as well as offline presence.

Propmart’s online real estate portal is one of the first portals on real estate in the country which was started way back in the year 2000.

With offices in 8 cities (Bangalore, Mysore, Delhi, Mumbai, Pune, Chennai, Kochi and Coimbotore), Propmart offers services to the builder community, as well as to the retail end users. The B to B is on exclusivity basis on MPO, and B to C is on portal listing and retail broking.

At every stage of real estate, Pre-construction, Pre-Sale, Sale, Post-Sale and Post-Occupancy solutions are provided to developers by the company. Most of the reputed builders are enjoying Propmart’s services such as project display on site, advertising of their project on Propmart’s online portal with a great visual impact and global reach.

Propmart’s expertise in successfully finalizing deals is supported by online activities such as daily news, SMS services, posting requirements and online listings. By changing the typical concept of Real Estate Business, Propmart has been able to set up a benchmark due to its perfect blend of tradition and technology.

Propmart’s innovative research team provides real estate market trends, property prices and related statistics nationally to the developers and various local as well as national newspapers. As an umbrella service, Propmart also provides sample documentation and home loans services.

A huge market of Resale properties is untapped segment in property market; generally this is unnoticed and not much publicized. Propmart’s expertise in eye for detail, understanding the nerve of the market and proved them a leader in Resale Property Market. Propmart is not just about selling real estate, it is all about fulfilling person’s dream to own a house and a life long investment in best appreciated way.

Propmart is headed by its dynamic CEO, Mr. R Balaji who is an industry veteran with more than 15 years of experience in the real estate industry.

For more details log on to: or call: 080- 41125455, 25501318/20/21
Mythili G Nirvan
Managing Director
Integrated Communications Consultants
A Unit of PrachaR Media Solutions Pvt Ltd

#405 A-3 Yamuna Block
National Games Complex
Bangalore- 560 047
Tel: +91 80 2570 4207, 4146 7169
Mobile: +91 98450 18369

Anonymous said...

its quite interesting to read balaji's profile.i am sure he has worked a lot to achieve this feet.all the best for balaji's oncoming endeavors.your MPO concept is really a very differnt one.
from : banaksh

Anonymous said...

I fully endorse the views expressed in the article about
Mr. R. BALAJI, the vibrant and dynamic CEO, PROPMART, under his leadership will definitely bring glory to this Company from all
quarters. Kudos to him and his team.


SV Ajay Vishwanaath
Editor - Voice
(Mobile: 98456 36524)

B S Ranganath said...

What Balaji said is right and Mythili supports it by providing complete picture of Propmart.

Things are going to be brighter day after day, as SV Ajay Vishwanaath go out to state, in his view.

B S Ranganath
(Online Fortnightly)
Mob: 9845309125